Brand Perception Survey Template
Gauge the strengths of your product and find out how familiar are your customers and employees with your brand.
- Get comprehensive, data-driven insights from your market research and identify preferences of your audience
- Gather detailed feedback on your products or services for your marketing teams
- Improve Email Form Performance
Build a flexible, mobile-optimized survey with no coding and empower your marketing teams, gathering customer replies with animated Visme forms. Track real-time data in the Visme dashboard and get valuable insights for your business, new product, or services.
Highly Rated on G2 and Capterra
Integrate your Brand Perception Survey with Other Platforms
Connect your Survey Form with our marketing automation and CRM integrations.
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Airtable
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Brand Perception Survey FAQs
Brand perception measuring can help enhance a brand's image or provide you with necessary insights if you're looking to expand your business or a startup. Genuine, honest questions of your survey will engage users better and generate more completed answers than standard, flat and non-professional copy. Don't forget to offer something valuable to the users - from coupons to free event invites or special gift discount codes to encourage users to finish your brand perception survey and submit the results.
Negative brand perception can result in decreased sales, lower company profit and damaged reputation. Conduct brand perception surveys regularly to achieve long-term success of your business and enhance your brand's integrity. Your questions to measure the brand's impact could include inquiring about the overall opinion of the brand, some specific experience, or what specifically customers like or dislike about your company. Following this, you can also add the question on whether the users would recommend your brand to friends or colleagues.
Create Impactful Survey Forms with Visme Forms
Step 1
Choose a template
Select a survey template suitable for your campaign, depending on your team’s goals. Our library of templates offers a great choice of bright, varied templates that would fit both startups and enterprises.
Step 2
Select your style
Choose a style that would look the best with your logo and branded design, and customize it according to your required parameters. Change the background, fonts, footer and headline colors, and add animated 3D characters or legal consent fields.
Step 3
Test your form
Make sure the design of your form is accessible and all fonts are clearly readable both for the desktop and mobile versions. Check contrast and background colors so that the content of your form could be easily perceived. Fill in the form as a part of your test session, and share with your team for internal checkup before the final rollout.
Step 4
Integrate your form to the campaign
Decide where you want to use your survey and define your desired audience clusters. After customizing your form for various audiences, generate HTML code for your website or share a direct form URL in your marketing content or sales promotions. Set your form live and generate your form HTML to place on your website. You can also choose to publish your form with a link or use a QR code to direct people to your form.
Step 5
Track Form Performance
Analyze and monitor all replies to your survey form directly within the Visme dashboard without the need to code. Utilize available integrations to connect your form to the other platform, CRM, or another marketing or sales tool for smooth collaboration of your team.
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