Free Trial Form Template

Design high converting pages and embed an engaging free trial form to capture qualified customer data and grow revenue.

Create compelling lead magnet campaigns with our lead forms.
Add animation to your forms to draw the attention of your visitors.
Adjust template as necessary to fit your campaign goals and launch!

Available in multiple variations (with or without character). View options

Visme Forms is brought to you by the same team that built Visme’s powerful design tool. These lead magnet form templates help you level up your form design and bring you more leads!

Highly Rated on G2 and Capterra

Integrate your Free Trial Form with Other Platforms

Connect your Lead Magnet Form with our marketing automation and CRM integrations.

Hubspot

ConvertKit

Mailchimp

Brevo

Airtable

Klaviyo

Zapier

Avoid unnecessary steps, overly sensitive information, and ambiguous field names that may lead to user frustration. Steer clear of too many details; prioritize essential information like "Email Address" and other required user data. Minimize additional steps by avoiding redundant fields like "Phone Number" or overly detailed "Company Information." (despite this one may be wanted by Sales). It's also recommended to simplify the process by excluding intricate requirements such as "Billing Address" upfront. In this way, you can create a quick and user-friendly experience.

Actually, it’s vice versa. Mentioning billing data or requiring credit card information of your free trial request form can significantly decrease conversion rates. Best practices typically lean towards avoiding upfront requests for billing details in your online free trial request form template during the initial sign-up phase. Users are more likely to engage with a trial offer when there is no immediate commitment - and a sense of "betting everything" and sharing their personal data to just get access to a product of unknown quality. According to Totango's research (a SaaS consulting company), free trials that include credit card details exhibit an average conversion rate of 50%. Conversely, Softletter's study revealed an average conversion rate of 25% for free trials that do not require credit card information. As a result, software companies often choose to implement a two-step process for their trial form template. Initially, users are encouraged to explore the product without providing billing information in their free trial sign up form. Once they have experienced the software's value and are ready to commit, the billing details are requested for continued access. This approach aligns with user behavior, allowing them to first assess the product's suitability before making any financial commitment in a free trial request form. So, you can tweak your online free trial sign up form template to only include essential data and not credit card information which can be a huge blocker for future conversions. In conclusion, emphasizing great UX and user onboarding experience by postponing the request for billing or credit card details until later stages in the trial period can positively impact conversions.

Craft Eye-Catching Lead Magnet Forms Using Visme Forms

Step 1

Choose a Template

Browse through our diverse collection of lead magnet templates to find the perfect fit for your campaign.

Step 2

Customize Form Fields

Review the chosen template's form fields and tailor them by adding or removing fields to align with your campaign goals.

Step 3

Refine Form Design

Use Visme Forms to fashion animated characters reflecting your brand or a specific persona. Adjust colors, fonts, introductory and confirmation messages to match your brand guidelines.

Step 4

Launch Your Lead Magnet Form

Go live by generating the form's HTML for embedding on your website. Alternatively, opt to publish it with a link or QR code for easy access.

Step 5

Track Form Performance

Regularly monitor your lead magnets form's conversion within Visme, tweaking elements as necessary to maximize its effectiveness.

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Visme is more than just forms

Create End-to-End Marketing Campaigns with Visme

With Visme’s full design platform in your toolbelt, you can create everything needed for a first-class marketing campaign. When you try Visme Forms you also get access to design:

Social Graphics & Ads
Presentations
Marketing Videos
Ebook & Infographics
Data Visualisations
And more...